Oracle Reportedly Wins Bid to Control TikTok in U.S., Microsoft Out
Microsoft is ending any potential plans to take over TikTok’s operations here in the US – but a new player has reportedly emerged to take the loot … Oracle.
The Wall Street Journal says the Bay-area-based tech company – which sells database software and cloud computing systems – has struck a deal with TikTok’s parent company, ByteDance, to control U.S. operations … this after Microsoft said it was out. .
Microsoft announced on Sunday that it had ended conversations with ByteDance, essentially saying BD didn’t want to make a deal … despite what they said was a good offer.
Microsoft writes: “ByteDance let us know today that they will not sell TikTok’s US operations to Microsoft.” They added, “We are confident that our proposal would have been good for TikTok users, while protecting national security interests.”
Apparently Microsoft was asking for too much control for the taste of comics … he says under the command of President Trump, which threatens to ban the application entirely in the United States if a deal is not made … significant changes would have had to be made to ensure that TikTok would be safe for American users, in terms of privacy, security, etc.
The real reason ByteDance wouldn’t have budged is that they weren’t willing to sell their underlying coding, which is the secret of their algorithm (i.e. what appears on your TikTok feed, when and why). BD reportedly indicated that it was not for sale.
Of course, that’s a big part of why Trump and his colleagues. you want to get rid of the app or control the technology. They allege that it provides certain content to American users, removes data from them at the same time and redirects it to the Chinese government.
The last known US bidder was Oracle – and, obviously, they ultimately won the coveted award. What remains unclear is whether Oracle is looking to make the same sweeping security changes Microsoft has committed to … especially if what they say about coding is true. Otherwise it’s almost like a meaningless sale … at least it would seem.
In any case, the timing couldn’t have been more perfect. Asset gave everyone a deadline September 20 to announce a deal, and a few weeks later for the sale to go through before it threatens to boot TikTok from app stores permanently.
Our sincere thanks to