One of the last things you would think of if you were asked to associate something with the game would probably be some big name companies – unless of course they were the ones who designed the game.
But as esports gains recognition as a lucrative industry in a number of ways, more and more people are opening up to the idea of getting involved, including great bodies.
The Corporate League (TCL), a collaboration between The Gaming Corporation (TGC) and The Corporates, is a league that connects the two worlds by offering businesses the opportunity to compete against each other on the virtual battlefield.
Community within and between bodies
Here’s how Arif, The Corporates’ project manager and avid gamer since high school, came up with the idea for something like TCL:
“When I was with AirAsia in 2015, we had the AirAsia Allstars Esports Club, and that’s where all the colleagues got together and played together.”
Participating in several amateur leagues made him realize that there were working adults and would jump at the chance to show up in the competitive game.
“This is where the idea was born and we teamed up with TGC to make it official,” Arif said.
TGC, an eSports and games marketing agency in SEA, has extensive industry experience and is an established name in local and international events.
After extensive planning, TCL Season 1 officially kicked off in the annual Comic Fiesta last year, with the participation of top companies such as Media Prima, Shell, Petronas, PwC and KPMG.
With the success of Season 1, they’ve returned with a bigger Season 2 this year, which officially started on July 20 and will end on October 1.
“Our goal for TCL is to enable companies to better communicate with their employees and develop a strong business network between industries through eSports,” said Arif.
Filling a Gap in eSports Events
TCL chooses one champion team per match that will receive monetary rewards of a total prize pool of RM20,000, sponsored by HP Inc. Malaysia.
However, you would think it’s not a huge amount of money per team, so other than that what other motivation do they have to join TCL?
According to Arif, this is because TCL is a new opportunity for corporate teams to feel and experience competitive tournaments.
“The majority of other tournaments are offered with broader player criteria such as students or pros and the timing is generally difficult for corporate players to comply.”
“TCL intervenes and fills this gap by allowing companies to play fairly competitively, by offering more opportunities at the same level of player (company VS company) and real involvement in eSport”, he said. Explain.
To accommodate each team (as they are made up of white collar workers and not dedicated eSports athletes), a flexible schedule is enabled to minimize disruption to their work.
Battle of the corporations
The registration process is simple: all participating employees need to do is complete a form on the site and upload their CIs. No fees are required to participate.
However, some companies do require their teams to go through a review and approval process to ensure their brand is not misused.
“This is usually the use of their logo, but we will also insist that teams get approval from their HR to ensure better clearance and ensure smooth participation throughout the league,” Arif explained.
A team from the same company competes with another team, usually in an MMORPG (Massively Multiplayer Online Role-playing Game) or a first-person shooter.
The 4 games that can currently be played are:
- PlayerUnknown’s Battlegrounds Mobile (PUBG Mobile),
- Dota 2,
- Counter Strike: Global Offensive (CS: GO),
- Mobile Legends: Bang Bang (MLBB).
Apart from PUBG Mobile, which only allows 4 players per team, the other games allow 5 players per team, and only one team per company can join this season.
Due to restrictions imposed by the COVID-19 pandemic, the entirety of Season 2 would be played from players’ homes or other preferred locations, and not in a fixed physical location like last year’s Comic Fiesta.
May the best company win
The popularity of the Business League has increased, with 19 companies competing this year against 12 companies the year before.
Many teams competing this season are no exception, with one recent game featuring teams from Xerox and Shell.
Two matches that took place yesterday featured Bank Negara against Media Prima and MEGPlay against SEA Gamer Mall.
Over the next eleven weeks, companies will continue to fight to establish themselves as a company with the best esports players.
“With many positive responses, we are definitely looking to increase the frequency of TCL,” Arif said.
“We will be launching two seasons per year, and we will further expand this stage when the business community is fully built.”
He talked about expanding the list of games to include consoles as well, as there are currently only two PC games and two mobile games.
- You can read more about The Corporate League on their website.
- You can read other esports articles we’ve written about here.
Featured Image Credit: The Corporate League
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